Digital and eCommerce Specialist
Our client is looking for a driven and digitally savvy Digital Marketing & E-commerce Manager to join their growing Malta-based team. This role offers an exciting opportunity to lead digital strategy, performance marketing, and e-commerce growth across multiple brands in a collaborative, international setting.
You’ll be joining a small but dynamic team based in a beautifully designed office at The Quad in Mriehel, complete with modern amenities—and an office dog named Buddy. With a blend of Dutch roots and multicultural energy, the team thrives on creativity, collaboration, and results.
🎯 Your Key Objectives
- Project Management: Lead the planning, coordination, and successful execution of 360° marketing and e-commerce projects, delivering on time, on budget, and to a high standard.
- Product Launch Execution: Manage end-to-end rollouts for new DTC products—from digital campaigns to landing pages and integrations with platforms like Amazon and Shopify.
- Digital Strategy & Channel Growth: Design and implement integrated marketing strategies across paid media, SEO, email, content, and influencer channels to drive traffic and revenue.
- Performance & Analytics: Own KPIs, track user behavior and channel performance, and leverage insights from GA4, Hotjar, and other tools to optimize results.
- Cross-Functional Collaboration: Work closely with content, creative, product, sales, and external agencies to ensure consistent messaging and aligned objectives across all marketing efforts.
📌 Core Responsibilities
- E-commerce Management: Oversee the launch, growth, and daily performance of e-commerce projects. Optimize UX, funnel performance, AOV, and LTV.
- Campaign Management: Plan, launch, and optimise integrated campaigns across:
- Google Ads, YouTube, Bing
- Email automation & segmentation
- Paid social (Meta, TikTok, LinkedIn)
- Retargeting, affiliate, and influencer networks
- Monitor KPIs and ensure clear ROI reporting and data-driven improvements.
- Market & Trend Analysis: Conduct ongoing research to stay ahead of market and consumer trends. Translate insights into actionable campaign strategies.
- Tooling & Tech Stack Management: Use tools like GA4, Looker Studio, CRM platforms, and marketing automation tools to manage data, track performance, and report effectively.
- Customer Journey & Loyalty: Create and refine digital journeys that increase conversions, repeat purchases, and customer loyalty.
- Asset Coordination & QA: Align marketing assets with campaign goals, manage creative briefings, and ensure performance-focused quality control through testing and feedback loops.
🧠 What You Bring
- 2–3 years of hands-on experience in digital marketing and/or e-commerce.
- Proven skills in performance marketing, funnel optimisation, and campaign delivery.
- Familiarity with GA4, Meta Ads, Google Ads, Shopify, and content management systems.
- Experience with A/B testing, CRM, marketing automation, and ROI/MROI tracking.
- Strong project management and communication skills.
- A data-driven mindset paired with creativity and initiative.
- Understanding of GDPR, cookies, and digital compliance standards.
- Nice to have: Experience in FMCG or marketing agencies, managing multiple projects simultaneously.
🌍 Who You Are
✅ A digital native with a passion for e-commerce and performance marketing.
✅ Comfortable switching between strategy and hands-on execution.
✅ Adaptable and ready to thrive in a fast-paced, international environment.
✅ Collaborative and results-oriented with a good sense of humour and team spirit.
🎁 What’s On Offer
- Be part of a global team with direct influence on growth and innovation
- Competitive salary, performance bonuses, and attractive benefits package
- Health and dental insurance
- Physical health & wellness budget
- Your choice of tech
- A collaborative, fun work culture with team events and social activities
- Opportunities for fast-track professional development
- Department
- Marketing
- Locations
- Malta
- Employment type
- Full-time
About iTalent PLUS
As iGaming recruitment specialists, at iTalent PLUS, we take pride in our role as matchmakers between exceptional talent and forward-thinking employers. From tackling personal decisions to reaching important milestones, our job is to guide you on the path of success. We are fueled by our commitment to excellence and go the extra mile to make sure our clients are fully satisfied with our work.
As a team of professional Recruitment Consultants, we create partnerships with a purpose, and always strive for significant outcomes. Contact us today for an initial consultation, and find out more about how we can tailor our services to your needs.