Our client is a global provider of adaptable marketing, content development, and digital growth services. They support e-commerce and technology-driven companies in expanding internationally, enhancing digital visibility, and scaling efficiently through high-quality, flexible support.

The Ideal Candidate

The successful candidate is a proactive, organised, and reliable individual with experience managing multiple websites within a product management role. They have a strong passion for digital marketing, a keen eye for detail, and the ability to manage a significant workload while juggling multiple tasks. Their focus is on continuously improving sales performance and user experience across the websites within their portfolio.

Key Responsibilities

As a Product Manager, the individual will be responsible for a portfolio of websites and will work closely with cross-functional teams to improve website ranking, quality, and conversion rates.

Key responsibilities include:

• Collaborating with SEO, Content, Sales, and Product teams to manage roadmaps and backlogs, ensuring alignment with business goals, strategy, and priorities

• Working closely with UX and UI designers, as well as other Product Managers, to deliver visually appealing and user-friendly websites

• Defining new functional requirements and translating them into clear user stories and/or technical requests

• Coordinating website changes and new releases with multiple product teams and stakeholders, ensuring all updates are well documented and clearly communicated

• Creating and maintaining documentation related to features and business logic across all websites in the portfolio

• Conducting regular website audits and quality checks, reporting issues to the relevant teams and following up to ensure timely resolution

• Performing competitive analysis, heatmap analysis, and A/B testing to continuously improve website quality and conversion rates

• Staying up to date with market regulations and ensuring all websites remain compliant at all times

• Keeping abreast of evolving trends in digital marketing and the iGaming industry

• Supporting additional ad-hoc tasks as required to ensure the role is carried out effectively and successfully

Required Skills and Experience

The ideal candidate will bring:

• Excellent written and verbal communication skills

• Previous experience in a website or frontend-related role, preferably within digital marketing

• Experience working as a Product Owner or in a similar role

• Strong knowledge of SEO and content management

• Proficiency in HTML and CSS, with the ability to investigate issues using browser developer tools

• Excellent project management and organisational skills

• A proactive, “can-do” attitude with strong problem-solving abilities

• The ability to prioritise and manage multiple tasks effectively

• Experience running A/B tests and working with analytics tools such as GA4

• A collaborative, team-oriented mindset that contributes to the organisation’s broader objectives

• Knowledge or experience within Casino, Sportsbook, and/or Digital Marketing, which will be considered an asset